Want Fries With That?

John Walters's picture
By John Walters on Wednesday, December 22, 2004.
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Udo Schlentrich is the director of the William Rosenberg International Center for Franchising. The Rosenberg Center was created with funding from William Rosenberg, the founder of Dunkin' Donuts. He talks to John about why franchising is such a success, what makes a good franchise operation and some of the downsides of franchising: displacing independent businesses and the homogenization of America. He'll also talk about working with Bill Rosenberg in creating the Center.

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