A new poll from the National Retail Federation has found that for the first time in 11 years, Barbie isn't the top toy for girls. An NRF survery found that 1 in 5 parents plan to buy merchandise tied to Disney's animated feature Frozen for their girls this holiday season, beating the 16.8 percent of parents who said they'd buy Barbie products for their daughters.
As for boys, Legos came out on top, with 14.2 percent of parents saying they'd buy Lego bricks for their boys. Here's the rest of the list from the National Retail Federation website:
2014 Top Toys for Boys
1. Legos
2. Cars and trucks
3. Teenage Mutant Ninja Turtles
4. Video games
5. Hot Wheels
6. Xbox One
7. PlayStation 4
8. Transformers
9. Remote-controlled vehicles
10. (tie) Marvel action figures
10. (tie) Tablet/Apple iPad
2014 Top Toys for Girls
1. Disney's Frozen
2. Barbie
3. Other dolls
4. Monster High dolls
5. American Girl dolls
6. Legos
7. Tablet/Apple iPad
8. My Little Pony
9. Disney's Doc McStuffins
10. Clothing
This news is good for the Barbie brand, which faced a backlash earlier this month over a 2010 Barbie book called "Barbie: I Can Be A Computer Engineer," in which Barbie needs help from men to actually use her computer. Mattel apologized for the book, saying "the portrayal of Barbie in this specific story doesn't reflect the Brand's vision for what Barbie stands for."
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