Have you ever suspected that your taste and style decisions are being manipulated without you even realizing it? Turns out that the trends all around us are the result of lots of money and research aimed at molding our opinions and desires. It’s called trend forecasting, and it’s a multi billion dollar industry. Reporter Britta Conroy-Randall visited some trend forecasters and found out about the mysterious world of cool hunting.
With Christmas and Hanukkah wrapped-up, we've officially reached the pre-New Year's lull. This brief respite from the regularly scheduled holiday cheer is when many people take the opportunity to consider their accomplishments and failures over the past year, and resolve to do better in the future. Other people just go to work for a few days and get really, really bored at their desks as they countdown to their next party.
Either way, it's a bit of a restless period, isn't it?