Lucifer, Beelzebub, the Prince of Darkness…whatever he's called, some seventy percent of Americans believe in the existence of the Devil. That’s according to a 2007 Gallup Poll, and that number has increased steadily since 1990, when only fifty-five percent believed in evil personified in the form of Satan.
Now, researchers are looking at the implications of belief in “pure evil” on psychological and social behaviors. Piercarlo Valdesolo is Assistant Professor of Psychology at Claremont Mckenna College and contributor to Scientific American’s “Mind Matters” blog, where we found his article, “The Psychological Power of Satan.”