Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
Donate today to give back in celebration of all that #PublicMediaGives. Your contribution will be matched $1 for $1.

Les Waas, Creator Of Iconic Mister Softee Jingle, Dies At 94

LOURDES GARCIA-NAVARRO, HOST:

Good morning. I'm Lourdes Garcia-Navarro.

(SOUNDBITE OF SONG, "MISTER SOFTEE JINGLE")

UNIDENTIFIED CHILD: (Singing) The creamiest, dreamiest soft ice cream you get from Mister Softee.

GARCIA-NAVARRO: Who doesn't remember waiting for the Mister Softee ice cream truck? Yesterday, the writer of that song and other famous jingles, Les Waas, passed away at 94 years old. Besides advertising, Waas was also president of the procrastination club. He said he marked three holidays - National Procrastination Week, National Be Late For Something Day. They're still waiting to create the third. It's MORNING EDITION. Transcript provided by NPR, Copyright NPR.

You make NHPR possible.

NHPR is nonprofit and independent. We rely on readers like you to support the local, national, and international coverage on this website. Your support makes this news available to everyone.

Give today. A monthly donation of $5 makes a real difference.